SM Supermarket is one of the leading grocery chains in the Philippines, operating under SM Retail, the country's largest retail conglomerate. Established as part of the SM Group founded by Henry Sy, it has grown from a humble shoe store in Manila into a nationwide network of supermarkets providing affordable and quality products to millions of Filipinos. SM Supermarket is known for its wide selection of goods, competitive prices, and strong customer service. Over the years, it has expanded alongside SM malls, making grocery shopping more convenient for families. With the introduction of SM Hypermarket and Savemore, the brand continued to evolve, catering to different shopping needs while maintaining its reputation as a trusted supermarket for Filipinos.

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The SM Supermarket Theme (Always There for You and Me), used from 1997 to 2010, perfectly captured the brand’s commitment to customer satisfaction. The lyrics highlight SM Supermarket's affordability, wide selection, and excellent service, reinforcing its image as a go-to grocery destination. Phrases like "Bonus galore, total lower cost, great value, SUPER TALAGA!" emphasize savings and convenience, which have always been key selling points of the store. The song also reflects how, despite changing times, SM Supermarket remains a reliable presence in people’s lives. For many Filipinos, hearing this jingle brings back memories of family grocery trips, bright SM aisles, and the excitement of finding great deals—making it a nostalgic piece of 90s and 2000s Philippine retail history.

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SM SUPERMARKET Theme
(Always There For You and Me)
(1997-2010) 

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Lyrics: 

Ooh yeah...
Throughout the years 
They've always been there
Better buys, brings cheers
To everybody!

Satisfyin' our every needs
SM Supermarket! 
Always there for you and me
Service with a smile from day to day
Bonus galore, total lower cost
Great value, SUPER TALAGA!
SM Supermarket! 
Always there for you and me

Years have passed
People have changed
For one thing maybe remains the same
Still our choice and forever will be
SM Supermarket! 
Always there for you and me
Ooohhh  aahaaaaaa! ooh!
SM Supermarket! 
Always there for you and me

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